Why all businesses must master their SEO on Google

85% of online searches are done through Google, and one in five searches is for a business or location.
In such a competitive online search space, how can you find your business?

Fortunately, Google allows you to have control over your own information, to manage it online through Google My Business.

It’s a dashboard where businesses can manage their presence on the Google search engine. When someone searches for your business on Google, information such as phone number, address, reviews, etc. are sent from the Google My Business page and populate the results.
all this information framed below comes from the Google My Business page of ThamiDigital:

This allows your business addresses to be found on Google Maps, so your customers will have no trouble finding your business.

If you have a business, creating a Google My Business profile and integrating it with your business Google+ page will not only improve your ranking in Google search results, but it will help you gain the trust of potential customers. – This is one of the priority actions that you must do for your online presence!

If your business isn’t in Google My Business, make it your top priority.

Your Google My Business page information will be displayed, when someone searches for your business (or its activity), on Google in three different places:

This section is the known panel that appears when someone searches for the company by name.

The same information of your business will be displayed on a mobile, except that the map will be displayed at the top of the screen instead of on the side.

Google displays 3 companies that are next to the location (ie Temara) used in the search. ThamiDigital information appears in the results by location, when a search, with keywords relating to your company, is performed. as you can see, below the companies in the IT department are displayed with reviews, category, contact details, hours … from your Google My Business page.

Google displays the same information from your Google My Business page for mobile searches, but instead of just showing the addresses, there will be the distance between the location of the searcher and your business.

Google My Business information is also displayed when searches for your business (or its activity) are performed by computer through Google Maps.

the results relating to the key words “digital IT service Temara” include “IT service” in their activity. This is important. If you do not claim your business by specifying the category of its activity on the Google My Business page to describe your offer, Google will not be able to make the link between the words used in the search and the activity of your company, which reduces negating the likelihood of your business appearing in the results.

Likewise, if the search for “Temara digital IT service” is carried out on the Google Maps app through the smartphone.

It is obvious that each business is identified by address, description, reviews, images, and hours. If someone is looking for a company with a particular activity through their smartphone, especially Google maps, it is very likely that they are planning to make a purchase. And to not miss these customers to the benefit of your competitors, make sure that the information on your Google My Business page is accurate and up to date.

As you can see the Google My Business page determines how the information appears on Google search results. Since you are in control of this information, you need to make sure that every detail of your business displayed is accurate and fair.

If you don’t have a Google account, you need to create one. If you have a specialist like ThamiDigital who manages your Google My Business page, he checks for you that the information that is accurate and your business is verified and claimed. property.
The verification process includes receiving a mail to the address listed with a verification code.
Once your business is verified, you will have the option to access the reviews and dashboard sections of your Google Mu Business profile.

Do you need a Google My Business page for each different location of your business?
You need a single Google My Business page for all locations. But you have to add and verify location by location. Your page manager (ThamiDigital), updates the information for each of your locations, and separately track notices for each location. If you have more than 10 locations, you are eligible for bulk verification.

Once you have configured your Google My Business page yourself or your provider (ThamiDigital), you should pay special attention to the reviews.
Allowing your customers to leave reviews is very important for 2 reasons: